We have a highly skilled sales team with substantial expertise and specialist knowledge in the food sector. We cover all types of trade channels from small independents, wholesalers, cash & carry and convenience stores. We thrive on building strong relationships with all our customers.

We have a dedicated sales team focused solely within the multiple retail sales channel. We pride ourselves in creating strong, long term relationships across numerous categories within each retailer.

At S&F Foods,  we have a dedicated brand manager working on each brand, and our expertise and skill across the whole of the marketing mix, including both consumer and trade marketing which enables each of our brands whether big or small to receive the focus, attention, knowledge and creativity that ensures success in today’s competitive environment.

Our technical strength has been established through a long tradition of industry excellence. Led by our highly qualified in-house technical team, we are available to share our knowledge in the areas of product development, quality assurance, product sampling and grading.